ยป Distribution

In order to deliver to remote locations with minimal overhead, we use a hub-and spoke model for distribution. In our model, our head office is the 'hub', and our various branch offices are 'spokes.' In addition, each branch office serves as its own hub, with a network of village-level entrepreneurs (VLEs) as sub-spokes. Our VLEs ('sahyogis') already have a presence and reputation in their communities, and are owners of general stores, electronics stores, agricultural supply points, and home supply shops. Our VLEs sell our solar solutions under the brand name SaralJeevan (Simple Life.) They serve as a crucial link between FM and the customer, letting us know when there is a spike in demand for products, a need for additional orders, product feedback, and products in need of fixing. We provide our VLEs with marketing services, product training, and attractive margins to supplement their household income. Our sahyogis are not mere sales-people, but respected members of their community and an indispensable part of our team.